Tara La Bouff


Cybersecurity at Georgia Tech

Launch of Georgia Tech’s interdisciplinary cybersecurity initiative with end-to-end tactics including market research, positioning, program development and creative execution for internal and external audiences.

venture capital & recruitment

Media relations for the relocation and $6M Series C financing round of Parchment Inc., a digital credentialing service. Delivered local media outreach to drive awareness and employee recruitment.

Research Communication

Announcement of new discoveries in the areas of AI, cybersecurity, high-performance computing, robotics and wearable tech — with consistent media coverage by international, national and technology trade news outlets.


Healthcare MOBILE APP

Mobile app for Phoenix Children’s Hospital to help patients understand medical jargon in age-appropriate terms. Provided copyediting, fundraising, media relations, and project management support. More

With MediaKube LLC and Valley Leadership.

non-profit website

Comprehensive website for faith-based non-profit that needed to streamline six service lines and create an inspirational case for support. Provided project definition, scope, management; wire frames and site architecture, and copywriting.

With Moorhead Creative and Peter Jordan Photography.

construction services portfolio

Portfolio website for civil engineering firm to emphasize breadth of expertise and core values. Provided project definition, scope, management; wire frames and site architecture, and copywriting.

With Haynie Design and BlueCap Web Design & Development.


catholic capital & sustainability Campaign

A three-year, comprehensive fundraising campaign with an ambitious $20M capital goal, annual sustainability targets, and launch of a planned giving program as well as sensitive stakeholder relations with donors, municipal government, and community.

Veterans Appreciation campaign

Community relations and fundraising campaign that brought living history and a message of self-sacrifice to the public via guest lectures, media interviews, a week-long conference, and black-tie celebrity fundraiser.


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Bilingual anti-substance campaign

Integrated, bilingual, anti-substance campaign that leveraged earned, owned, and paid media; community events; government leaders, and personal testimonials to educate an overlooked demographic.


HIgher education reform

Inter-governmental relations and media campaign to shift how Arizona’s community colleges and universities work together so more residents can successfully complete a college degree.

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Public transportation & pollution

Integrated seasonal campaign to encourage trial use of public transportation by “matching up” with the right route and “showing love” for clean air — featuring earned and paid media, special events, and personal testimonials.